Many banks that I have visited in the past (Washington Mutual is one that comes to mind) have play areas for kids to keep them busy as their parents wait to speak to the bank staff.

But how are the parents being entertained?

Well, they get magazines to read.

But what if they don't like to read magazines?

I happen to like reading, so I don't mind reading magazines, but what about other adults who don't like to read? How can they be entertained?

Scott Belskey of Behance shares something creative Jamba Juice is doing to entertain customers of all ages as they're waiting for their smoothies.

When I visit my parents in Lemoore, California, I like to go to a local coffee shop that has trivia cards at each table for entertainment. They even have sheets of paper with crayons for customers to doodle as well.

This week I challenge you to come up with ways to create an interactive experience for your customers. What can you do to keep them entertained?